Raza Gillani.
AboutIndependent studio — since 2014

The person behind
the work.

I'm Raza Gillani, a website developer and digital marketing specialist. I have been doing this for over ten years, mostly for businesses that need one person to build a site and then be accountable for whether it brings them customers.

That combination — development and marketing in the same hands — is the whole reason this site exists. When the person writing the pages also reads the search console, speed, structure and copy stop being someone else's problem.

Who
Raza Gillani — one specialist, not an agency
Doing this since
2014
Focus
Websites, search visibility, paid and social
Markets
United States · United Kingdom · Germany · United Arab Emirates
Working with
Clinics, online stores, B2B and service businesses

What I actually do

Four jobs, done by one person.

01Build the siteWordPress themes, WooCommerce stores and fully custom builds — hand-coded rather than assembled from a marketplace theme, with only the plugins the site actually needs.02Make it findableTechnical audits, page structure, content and local search set up so the pages that matter rank for what buyers type, in the market they are searching from.03Bring the trafficGoogle Ads and social campaigns with tracking that reports on enquiries and sales, so budget decisions are made on evidence instead of impressions.04Keep it runningAWS servers with Hestia CP, upkeep on the site itself — updates, backups, security and monitoring. The unglamorous half of a website that people forget to budget for.

The full list lives on the services page — 10 services in total.

How I work

The rules I run projects by.

01

You work with me, not a queue

There is no account manager relaying your messages. The person scoping the work, writing the code and reading the campaign numbers is the same person you email — which is also why I take on a limited number of projects at once.

02

Fixed scope, fixed price

After a discovery call you get a written scope with a price and a date. If the scope changes mid-project we agree the change and its cost before it happens, rather than discovering it at invoice time.

03

Nothing ships unseen

Design and development land in reviewed stages, updates are applied on staging before they touch your live site, and migrations keep their URLs with redirects so existing rankings survive the move.

04

You own everything

The code, the domain, the accounts and the analytics are yours. Nothing is locked behind a proprietary platform or an ongoing fee you have to keep paying to retain your own website.

A good fit

  • ✓A clinic, store or service business that needs a site built and marketed by one accountable person
  • ✓An existing WordPress site that is slow, insecure or being maintained by nobody
  • ✓A business with a clear offer that needs search visibility in the US, UK, Germany or the UAE
  • ✓A team that wants a specialist to own websites and search rather than staff it in-house

Probably not

  • —Projects that need twenty people and delivery next week — that is an agency brief, not mine
  • —Rounded-up marketing retainers with no measurable target (rarely a good use of your budget)
  • —Anyone who needs a guaranteed #1 ranking, which no honest provider can promise
  • —Enterprise procurement with multiple vendors, SLAs and a legal team per change request

Saying this up front saves us both a call. If your project is in the second list, I'll tell you so and point you somewhere more useful.

Work with me

Tell me what you need built.

A short message with what you need and roughly when — you'll get honest advice on whether I'm the right fit, and what it would take. Nothing is sold in a discovery call.

Start a projectEmail directly

United StatesUnited KingdomGermanyUnited Arab Emirates

Let's discuss your project